Silver Screen
Technical Data
| Stamp Set | Indian Fashion Series 2 |
|---|---|
| Date of Issue | June 12, 2019 |
| Denomination | Rs. 12 |
| Quantity | 500,000 |
| Perforation | 13 x 13 |
| Printer | India Security Press, Nashik |
| Printing Process | Wet Offset |
| Watermark | No Watermark |
| Colors | Multicolor |
| Credit (Designed By) | Mr. Suresh Kumar Smt. Alka Sharma |
| Catalog Codes |
Michel IN 3529 Stamp Number IN 3119 Yvert et Tellier IN 3214 Stanley Gibbons IN 3607 |
| Themes | Clothing | Fashion | Suits and Costumes |
Silver Screen – A Tribute to Indian Cinema and Fashion
Fashion and cinema share an everlasting bond — both mirror society, inspire dreams, and define eras. In India, the silver screen has been more than a medium of entertainment; it has been a powerful stage for style, identity, and cultural evolution. Over the decades, Bollywood has not only influenced fashion trends but has also immortalized them. To celebrate this vibrant legacy, a commemorative postage stamp was issued — honoring the enduring romance between Indian cinema and fashion.
The Golden Age of Glamour
The 1930s and 1940s marked the dawn of Indian cinema, an age that redefined elegance and sophistication. One of its most luminous stars, Devika Rani, stood at the forefront of this transformation. Known as the First Lady of Indian Cinema, she brought global recognition to Indian films and introduced a refined sense of style both on and off screen.
Her graceful attire — neat hairdos, pearl jewellery, ruffled blouses, and flowing saris — embodied the understated glamour of the time. She dared to be different, with costumes that were considered “risqué” for that era, reflecting a confident, modern Indian woman. Devika Rani’s fashion statements became iconic, influencing generations of actresses and setting the tone for cinematic elegance in the decades to come.
Cinema as a Fashion Trendsetter
From the very beginning, Indian cinema has shaped the way the nation dresses. Each decade brought new inspirations — from the puffed sleeves and lace collars of early film heroines to the chiffon drapes and bold prints of later years.
What appeared on screen soon became the nation’s fashion aspiration. Costumes designed for characters transcended the boundaries of film and entered everyday wardrobes. The sari, in particular, became synonymous with cinema itself — reimagined by each era’s leading lady to reflect the spirit of the times.
The Evergreen Sari – Star of the Screen
No attire defines Indian cinema like the sari. It is timeless, versatile, and endlessly expressive. From the vintage cottons of early films to the glamorous georgettes and chiffons of later decades, the sari has evolved with every generation of actresses.
Whether it was Devika Rani’s classic elegance, Madhubala’s royal allure, Rekha’s golden Kanjivarams, or Sridevi’s iconic chiffon drapes, each cinematic moment added a new dimension to this eternal garment. The sari has not merely been a costume — it has been a character in itself, narrating emotions, culture, and changing times.
Timeless Legacy of the Silver Screen
The influence of cinema on Indian fashion continues to shine bright. Today’s designers and stylists often revisit vintage film looks for inspiration, reinterpreting them with contemporary flair. From runway collections to wedding trousseaus, the silver screen’s imprint is everywhere.
The commemorative postage stamp celebrating Silver Screen pays homage to this glamorous journey — to the artistry of costume designers, the charm of film icons, and the enduring magic of cinema-inspired fashion.
A Stamp that Captures Stardust
Through this stamp, India Post immortalizes the bond between fashion and film — a relationship that has not only shaped the nation’s cultural identity but also showcased India’s aesthetic sensibility to the world. It is a tribute to the creativity, elegance, and storytelling woven into every frame of Indian cinema.
In the world of philately, the Silver Screen stamp stands as a shimmering reminder that while movies fade and fashions change, the legacy of cinematic style remains — eternal, iconic, and timeless.